Top 5 Social Apps on Android in Colombia - Q3 2023

In Q3 2023, the top social apps on the Android platform in Colombia demonstrated significant activity in terms of downloads, revenue, and active users. Here’s a detailed look at the performance of TikTok, Threads, Facebook Lite, Instagram, and Facebook.

TikTok saw a fluctuating trend in weekly revenue, peaking at around $9.4K in mid-July and maintaining an average of approximately $8.4K throughout the quarter. Weekly downloads varied, with a notable spike in the week of September 18, reaching over 462K downloads. Active users remained relatively stable, with minor fluctuations around the 9.7M mark.

Threads experienced an initial surge in downloads, with over 1M in the first week of July. However, this number significantly dropped in subsequent weeks, averaging around 100K downloads in late September. Active user metrics mirrored this trend, peaking at over 1.6M in early September before settling to approximately 800K by the end of the quarter.

Facebook Lite maintained a steady download rate throughout the quarter, with weekly downloads ranging from 160K to 230K. Active users showed a gradual increase, reaching a high of approximately 8.4M in early August before stabilizing around 8.1M towards the end of September.

Instagram had consistent weekly revenue, averaging around $3K, with a slight peak in early July at $4.8K. Downloads remained stable, ranging from 130K to 170K per week. Active users hovered around the 18M mark, showing minimal variation over the quarter.

Facebook exhibited stable revenue trends, with weekly earnings averaging around $2.7K. Downloads showed slight fluctuations, ranging from 75K to 100K per week. The app maintained a strong active user base, consistently around 15M throughout the quarter.

For more detailed insights and analytics on app performance, visit Sensor Tower.